Michelle Giang is the Events Coordinator at the Marriott International Hotel. She graduated from SFSU and got into the Marriott Management Training Program in her last semester. From there she worked her way up to now an Event Coordinator. Her ultimate goal is to become an Event Manager.
First of all, what is a meeting and event? In the US alone, there are thousands of individuals who plan meetings and events. It is impossible to count the number as the number is huge and constantly increasing. Besides convention and conference centers, there are hotels and resorts as well as catering facilities that are also part of the events and meetings industry. Annual conferences, training seminars, staff/board meetings, tradeshows, product launches, technical and scientific conferences, and incentive programs are just some of the meetings and events that make up the meetings industry.
Creating and Following a Timeline
When I ask Michelle what is the process of planning an event and what is her typical work day in the office, she said its all about creating and following a timeline and supporting the team. Developing a timeline for the meeting or event is an important first step in the planning process because planning an event involves massive details and to-do lists. Having a good timeline will help identify and prioritize key tasks and dates to keep you stay on track. Most importantly, it will factor in the time you need to make decisions. Planning tasks differ from meeting to meeting. They are different depending on what kinds of meeting you are planning, whether its for a corporate, an association or a wedding. All timelines must be customized to each unique situation.
Timelines are every component in meeting planning, and will vary depend on the type of events. When thinking about your timeline, you have to consider about who is the timeline for, who will be the keeper, any special due dates, and assign responsibilities accordingly. Whether you are developing a big event or timeline, Michelle said you need to incorporate the key tasks and key dates.